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š Ozempic Maker Tightens Belt
Plus: America's strong quarter, surprise tariffs on India, & Deion Sanders' Depend partnership
Honey, the kids will be alt-right.
Pew Researchās latest survey revealed some stunning partisan swings from 2023 to 2025 across different voting groups:
18-29 Men: š“R+44
18-29 Women: š“R+14
30-49 Men: š“R+15
30-49 Women: šµD+3
50-64 Men: š“R+3
50-64 Women: š“R+1
65+ Men: šµD+6
65+ Women: šµD+2
Young men vaulted from +26 Dem/Lean Dem to +18 Rep/Lean Rep in just two years! We want to poll our male interns about why this might have happened, but theyāre all in sensitivity training for the next four hours.
š Ozempic sees market cap plummet
š America's strong economic quarter
š³ Deion Sanders' new partnership
āMax and Max
KEY STORY
Ozempic Lead Squandered

Ozempic maker Novo Nordiskās market cap has collapsed
Denmarkās Novo Nordisk brought Ozempic and Wegovy to market, thereby pioneering the market for semaglutide weight-loss drugs. That success made Novo Europeās most valuable company, worth $640B in June 2024
Since then, though, the company has faced increased competition from US pharma giant Eli Lilly and cheaper knockoffs, like Ro
This week, the company warned about 2025 sales, prompting its stock to fall 30%. Itās now worth $220B, roughly a third of its 2024 value
Dig Deeper
Part of Novoās struggles can be traced to its success: Shortages began soon after Wegovy hit the market, thereby allowing so-called ācompounding pharmaciesā to mass produce cheap semaglutide
While Novo has patents on its drugs, US federal law allows these to be circumvented when there are shortages
There are also indications that Indiana-based Eli Lilly has created better products ā Mounjaro and Zepbound ā which have been shown to induce more weight loss while causing fewer side effects
KEY STORY
Surprise Tariffs on India
President Trump announced 25% tariffs on Indian imports, plus an additional penalty for the country's purchase of Russian oil and military equipment
Trump had previously threatened tariffs on India as high as 27% in April before pausing them for 90 days to allow trade negotiations, but India maintained protective tariffs on many US goods
On Wednesday, Trump criticized Indian tariffs as being "among the highest in the World" and said India's military and energy relationship with Russia would result in an additional penalty
The tariffs will take effect Friday as part of Trump's August 1 deadline for reciprocal tariffs on countries that failed to reach trade agreements with the US
Dig Deeper
The US ran a $45.7B trade deficit with India ā its 10th-largest trading partner ā in 2024, and Russia remains Indiaās largest energy supplier
Countries that have not yet reached a trade deal include Canada, Mexico, Taiwan, and Brazil. Those that have include Japan, Vietnam, Indonesia, and the EU
White House economic adviser Kevin Hassett indicated that Trump was "frustrated with the progress" in trade talks with India and believed the tariff announcement would help resolve the situation
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QUOTE OF THE DAY
A thing worth doing is worth doing badly
KEY STORY
Fed Keeps Rates

The Federal Reserve kept interest rates unchanged on Wednesday, despite pressure from President Trump to lower borrowing costs
The Fed hasnāt cut rates since December, leading President Trump to repeatedly criticize Fed Chair Jerome Powell for not doing so more aggressively
On Wednesday, the Federal Open Market Committee ā the Fed board that sets the benchmark interest rate ā voted 9-2 to hold rates steady, citing a relatively strong economy and 2.7% inflation, above the Fedās 2% target
Two Fed governors dissented and voted to cut rates immediately, the first time since 1993 that multiple board members voted against the chair
Dig Deeper
One of the dissenting members argued that "we should not wait until the labor market deteriorates before we cut the policy rate," pointing to weakness in private-sector hiring despite headline unemployment remaining low at 4.1%
Wall Street currently sees a 63% probability of a rate cut at the Fed's September 17 meeting, according to financial data firm FactSet
The Federal Open Market Committee does not meet in August, making September the next opportunity for the central bank to adjust rates
KEY STORY
Tsunami Waves Hit Coasts
A magnitude-8.8 earthquake struck off Russia's Kamchatka Peninsula, generating large waves that reached the US West Coast
The Pacific Ocean's "Ring of Fire" regularly produces powerful earthquakes that can trigger destructive tsunamis across vast distances. Kamchatka, in Russiaās Far East, sits along it
On Wednesday, an earthquake ā one of the ten most powerful ever recorded ā generated tsunami waves that reached Hawaii with heights up to 5.7 feet and struck the US West Coast with waves peaking at 3.6 feet in northern California
While initial tsunami warnings prompted evacuations across Hawaii's coastal zones, the governor had downgraded the threat by Wednesday
Dig Deeper
Hawaiian authorities issued evacuation orders for coastal areas, as waves were expected to arrive around 7:17 PM local time on Tuesday
Traffic was congested as people rushed inland, with gas stations experiencing long lines and the military opening army roads to speed evacuations
Governor Josh Green later downgraded the tsunami warning to an advisory after determining the waves posed less danger than initially feared
RUNDOWN
Some Quick Stories for the Office
š The US economy expanded at a 3.0% annual rate in the second quarter, surpassing economists' expectations of 2.3% growth
š¢ Yemen's Houthi militia released a video showing 11 mariners they captured after sinking the cargo ship Eternity C in the Red Sea on July 7
š©ļø On Wednesday, the National Transportation Safety Board began a three-day investigative hearing into the January 29 collision between an American Airlines regional jet and a US Army Black Hawk helicopter near Reagan National Airport that killed all 67 people
š¢ļø The US granted Chevron a restricted license to operate in sanctioned Venezuela, though no oil revenue can flow to President Nicolas Maduro's government
šØāāļø The US Senate confirmed Emil Bove, Trump's former criminal defense lawyer, to a lifetime appointment on the Third Circuit Court of Appeals by a 50-49 vote
What does Roca Nation think?
š§ Yesterdayās Question: What kind of stories get too little media coverage?
Infertility in any news story that covers ādeclining birth rates.ā I never see any coverage of rates of infertility or research into infertility in the same story declining birth rates are covered. Thereās always talk of using money to bribe people to become parents. That will never work and is frankly insulting to the many women and couples I know who are desperate to get pregnant and struggle with infertility. I donāt even know if infertility rates are higher today than in the past but anecdotally itās a weirdly high rate of women/couples close to me in their 20s with fertility issues.
The true impact of AI on humanity. All the coverage is on how it is such a great technological advance and look at all the great things it can do! But what is completely missing is the fact that AI is replacing human creativity and problem solving ā do we really want that to happen? Do we want to create the machines that take away the very thing that makes us unique? No reporting questions that. It suggests we accept what tech companies are doing as the new normal and move on, instead of question whether an AI future is best for humanity. I find it particularly problematic that we are developing AI to replace ourselves while simultaneously accelerating the destruction of the planet. AI requires a whole lot more power and electricity and we are struggling to keep up with demand as it is. Why are we devoting more energy to something that we donāt need? The whole issue has me very concerned for our future in multiple ways.
Good news stories! I love when you include them in Happy Hour. Thereās so much good in the world, but the news makes it feel like every day is an apocalypse.
š§ Todayās Question: What gives you the most hope about Americaās future?
POPCORN
Some Quick Stories for Happy Hour
āļø Final Spin: Joan Anderson, the Australian-American model who named the hula hoop, has died at age 101 in San Diego
𩲠No Bladder, No Problem: Colorado football coach Deion Sanders secured a partnership with incontinence underwear brand Depend shortly after bladder removal surgery
āļø Secret Service Stowaway: A US Secret Service agent allegedly tried to smuggle his wife, herself in the US Air Force, onto a support plane bound for Scotland during Trumpās visit
šØ Garage to Gallery: A previously unnoticed Salvador DalĆ work, bought for just Ā£150 at a Cambridge house clearance sale, has been authenticated and is now estimated to fetch up to Ā£30,000
ā¹ļøāāļø Glow Up Game: After being traded amid criticism that he was āfatā and āout of shape,ā Luka DonÄiÄ just landed the cover of Menās Health
ROCA WRAP
Four More Years

Ivory Coast
This West African nation's 83-year-old leader announced he will seek a fourth presidential term.
Ivory Coast, officially known as CĆ“te d'Ivoire, has struggled with political instability since gaining independence from France in 1960, including a devastating civil war from 2010-2011 that erupted after disputed election results and left thousands dead. President Alassane Ouattara has governed the nation of 31M people since then; however, his 2020 election sparked controversy as the countryās constitution bars three presidential terms.
Nevertheless, on Tuesday, the 83-year old Ouattara declared his intention to run for a fourth term in October's presidential election, reversing his earlier pledge to step down after three.
"The constitution of our country allows me to serve another term, and my health permits it," he said during a televised national address. He justified his decision by citing "unprecedented security, economic, and monetary challengesā that can only be managed with āexperience.ā
Ouattara's candidacy rests on a controversial interpretation of a 2016 constitutional amendment that he claims reset the term limits. His 2020 bid for a third term triggered widespread protests and an opposition boycott that left him claiming victory with over 94% of the vote.
While opposition leaders have denounced the maneuver as an assault on Ivorian democracy, court rulings have removed Ouattaraās most prominent challengers from the ballot, thereby smoothing his path to victory.
Ouattara has touted steady economic growth and ambitious infrastructure projects ā particularly in the commercial capital of Abidjan ā as justification for his continued leadership. However, opposition politicians argue the prosperity remains concentrated in urban areas, while rural communities and young people continue to struggle with unemployment and poverty.
In Ivory Coast, the struggle continues ā and so does Ouattaraās presidency.
EDITORāS NOTE
Final Thoughts
In case you thought this July was a heavy news month, consider last July: Trump got shot, Biden dropped out of the race, and Harris took his spot.
Looking back at old newsletters makes us feel better about the news. It reminds you that we get through the most uncertain and chaotic times. Consider how you felt during the pandemic. Five years later, most of us barely think about it. Life really does move on. This shouldnāt make you apathetic but perhaps a bit calmer.
Also, the intro was a joke⦠we have no male interns.
āMax and Max